Selecting the right software tools for your freelance business is important as competition increases. The number of people doing freelance or consulting work was estimated at 70 million i
Read More
Marketing funnels maps the journey that customers go through from initial awareness to making a purchase. In this blog, we will explore how to implement the various stages of the marketin
Read More
Are you ready to grow your business faster and take it to new heights? Are you tired of feeling overwhelmed by all the different strategies and tactics out there? Look no further. In t
Read More
The Human Design Type Assessment seems to have been first channeled by Robert Allan Krakower, who later changed his name to Ra Uru Hu, in 1987. According to Ra Uru Hu, he received a 8-day
Read More
In this blog, we will list five popular and useful coaching tools and techniques that can help you enhance your coaching process. Using these tools, you can really help your clients unloc
Read More
Before we dig into why you need simple marketing automation, let's define why you need automation in the first place. Then, we'll describe the complete process from defining your offer to se
Read More
The wheel is a very versatile coaching tool, and the editable Wheel of Life templates help you create them in a way that is fully tailored to your coaching practice. Coaches can customize
Read More
An expert quiz is a potent tool for business growth. It is also very different from the Buzzfeed style quizzes you see floating around on the internet. In this blog we'll cover the follow
Read More
Consultants must balance strategy and execution as they help clients achieve desired outcomes and build confidence. Bring a strategic view Execute effectively and deliver results
Read More
Organizations need to manage change better than ever. Business can only move rapidly if the underlying technology architecture is flexible, data is used to efficiently unlock and use insight
Read More
Maturity models are powerful interactive tools that help you visualize your path to transformation. They also help align multiple people to a common understanding of the current state of
Read More
Our social selling maturity model assessment template is a simple and fun tool that helps you work with your clients in a structured manner. Great for personal branding and social media coa
Read More
Our cloud maturity model assessment template gives you a great head start towards the complex task of assessing an organization’s cloud maturity. The model template follows a high level
Read More
Our data and analytics maturity model assessment template gives you a great head start towards the complex task of assessing an organization’s data & analytics maturity. The model t
Read More
Considering the use of blockchain technology in your organization. Our Is Blockchain Right For you assessment gives you a great head start towards making this decision. The base template
Read More
Our digital maturity assessment template gives you a great a head start towards the complex task of assessing an organization's digital maturity. The base template follows a high level ap
Read More
This is the age of insights-led sales. It means that going into a B2B sales meeting with slides to present about our company or product is probably not going to do much to interest prospecti
Read More
In this post we'll show you how you can use a Wheel of Business to quickly assess your "own" overall business operations performance. As a business owner - whether it's technology service
Read More
Ever wonder how well you are executing your content marketing? We've created an online self-assessment on content marketing maturity for you. You can see instantly where you sta
Read More
The popular GROW model for coaching was first developed by Sir John Whitmore and his colleagues. The Grow model itself is copyrighted by Performance Consultants International. If you are
Read More
What is a storytelling framework important? You know that 5-8 quality follow-ups are required with prospects before they start trusting you and consider your services. You also know that
Read More
A recent Gartner report on sales effectiveness cites that almost 70% of B2B sellers faced feelings of burnout, were overloaded with administrative burdens, and felt that management was disco
Read More
Authority marketing or primary-research based content marketing is all about becoming an recognized and credible source of expertise in your chosen subject matter area. In this post, we'l
Read More
In this post, we'll outline what interactive maturity assessments or models are, and how to use them to rise above the noise. The goal is to position yourself as a thought leader by clearly
Read More
In this post, we will outline the background of the DISC assessment as a coaching assessment tool so that you can use it effectively to interpret the results of your respondents. (Coaches ca
Read More
In this blog we'll outline what zero-party data is along with the other types of data we typically capture. Then we will outline a few practical strategies to maximize the quality of your cu
Read More
In this short post we'll show you how you can address the biggest hurdles to content marketing and put in place a humming engine that delivers solid results. Consider this story. Sarah (n
Read More
Creating a trusted expert positioning is making sure you're known for helping your clients decide what is right for them. This is very different from simply selling your products and servi
Read More
Automated email sequences are important because once you have gained a clients interest (through a download, event meeting etc.), the biggest challenges that most marketers and sales peopl
Read More
Business storytelling is the art of going beyond the facts and engaging your audience with an experience. Stories are of various kinds but they all help build an emotional connection. That m
Read More
The Big 5 Personality traits assessment is the result of significant scientific research. Basically, it is based on the premise that personality can be assessed along these 5 core factors:
Read More
A Wheel of Life assessment is a simple yet powerful life coaching tool used by coaches. It provides a very effective diagnostic of how clients are balancing different facets of their life. I
Read More
It can be frustrating when people who visit your website just click out without booking a discovery call. Especially if the number of visits is low, your need to make sure that as many of th
Read More
Your Evalinator assessment is an excellent lead magnet by itself. It provides immediate value to the visitors coming to your website. It appeals to the inquisitive side of of people's emot
Read More
Welcome to Day 5 of the 5 day email challenge to attract and engage your ideal clients! Today, you will use our story framework to create 6 emails. You will use these emails to engage you
Read More
Welcome to day 4 of the 5 day email challenge to attract and engage your ideal clients! Today, we will create a promotion plan for your funnel. Access your 10 point marketing tactics c
Read More
Welcome to Day 3 of the 5 day email challenge to attract and engage your ideal clients! Today, you will finish creating your diagnostic assessment, and place it on your website. Watch
Read More
Welcome to Day 2 of the 5 day email challenge to attract and engage your ideal clients! Today, you will start creating your diagnostic assessment. Watch the video below for instruction
Read More
Welcome to Day 1 of the 5 day email challenge to attract and engage your ideal clients! Today, you will create the strategy - review your offers, your audience, and outline what your diag
Read More
Only 2% of deals are closed in the first sales meeting. In fact, most sales transactions require more than 5 follow-up emails to get closer to a good next step. And only 8% of the salesperso
Read More
Evalinator is on Zapier so you can automate your sales and marketing workflows! And it's embedded now so you don't have to step outside Evalinator to set up your zaps! This gives you t
Read More
Every coach must have a plan to consistently get more coaching clients. In this blog, we list 5 practical ways to help you do just that. These strategies will yield results if you do t
Read More
If you are a coach or consultant, then a custom Wheel of Life that lives on your website is an excellent coaching tool. Your online and custom wheel: Helps your clients evaluate where th
Read More
A custom Wheel of Life template hosted online on your website is a great lead generation and client engagement tool. It builds trust with your prospects and leads to more discovery calls. Cl
Read More
In Evalinator, every interactive assessment is ultimately a series of questions. Each question has multiple response options with points assigned. At the end of the assessment, the goal for
Read More
Now you can grow your list and personalize your sales & marketing workflows in Constant Contact. Constant Contact is an excellent email and online marketing automation platform. It's
Read More
MailerLite is an excellent digital marketing product that offers email automation, websites, and commerce. The features are very well designed. Even in the free tier you can send a sequence
Read More
Evalinator provides you with a lot of flexibility and scoring options for your interactive assessment or quiz. You also have different types of assessments and option settings available to
Read More
You can customize and tailor your assessment to provide an optimal experience to your respondents. Since Evalinator aims to offer you a lot of control in how you can configure your assess
Read More
What is interactive content for B2B marketing? The traditional definition of interactive content is that we create content that gets readers to engage and interact with our content. As a re
Read More
Before publishing, you'll likely want to customize the colors you use in your assessment so that they match with the branding of your website or logo. Evalinator allows you to do just that.
Read More
Are you are looking to improve your B2B Marketing Qualified Leads (MQL) and lead nurturing process? Fact: 97% of the leads from marketing are not useful to sales(1). Most B2B marketing a
Read More
Are you tired of the "Top 25 or Top 50 tips" kind of posts to generate more traffic. These posts expect you to be a superhero. But they end up creating so much choice that it's difficult to
Read More
Consultative selling has often been associated with building trust, adding value, and being customer-centric. It is often contrasted with transactional selling where you position your prod
Read More
We know that personalization is critical to build trust and engage our customers. And there are a lot of tools and plenty of advice that help us personalize our interactions. Yet, every t
Read More
Why Interactive Content for B2B Marketing & Sales? B2B sales and marketing for professional services is complex because most purchases are not impulse buys. Either, they are based on
Read More
Why is it important to build trust during a sale cycle? 79% of buyers prioritize trust in a sales relationship as a key factor (2019 Salesforce State of Sales study). Customers always
Read More
Recently we came across a nice blog post on Jeff Bullah's website describing the top 7 email marketing mistakes that you should avoid. It was surprising that 5 of those 7 mistakes wer
Read More
What does it mean to go beyond content marketing? You are probably already engaged in content marketing. Or you are thinking of starting. It simply means that you would like to publis
Read More
Interactive Assessments can be of multiple types. Here is a quick summary of the 4 basic types of interactive assessments that you can create with Evalinator. What are interactive assessmen
Read More
Goal Setting give you a powerful mechanism for sales follow ups. It allows you to engage your customers and prospects 1-1 through personalized interactions. Read on about how an interacti
Read More
If you have a website, you will most likely want to have users visit your website to interact with the assessment, instead of visiting www.evalinator.com after they click on your assessmen
Read More
The right marketing toolkit is critical to growth. How many times have you been attracted by shiny new tools, and spent days and weeks on them, before you finally realized they weren't rig
Read More
Congratulations on getting started with your interactive assessment on Evalinator! This guide will help you channel your expertise into an interactive assessment which will serve as
Read More